At this very moment, I am holding a brochure with a bare-tummied man on pagefront. It was an advertising for men. Rich men. Middle-aged rich men, seeing from what it had to offer: botox, mesotheraphy, testosterone and vitamin shots.

Strangely enough, it also offers hormone shots. What type of hormone? Human growth hormone.

In essence, this is war against aging and any bodily imperfections. With money as your ammunition. Hey, all is fair in love and war, right? ;)